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 franchising

 

Introduction


The Franchise Agreement is a legal agreement between the franchisor and franchisee and is one of the most important documents relating to a new TBI Island of Healing™ Franchise.

The TBI recognises that a Franchise Agreement is much more than simply a license to trade with our name; trademarks, proven operational procedures and methodology. We enter into strategic associations with individuals and organisations that possess proven business acumen, the willingness and ability to invest, and the drive to succeed by delivering outstanding quality training and service. It is this belief in a business partnership that will grow the investment into the future for the franchisee and franchisor, and the TBI brand.

Is it possible to franchise team building?

While it is difficult to determine the ’franchisability‘ of a business concept like the AEL (Adventure-related Experiential Learning) methodology, the following predictive criteria assess the readiness of a company to franchise and the likelihood that it will achieve success as a franchisor.

  • Credibility

  • Differentiation

  • Transferability of knowledge

  • Adaptability

  • Refined and successful prototype operations

  • Documented systems

  • Affordability

  • Return on Investment

  • Market trends and conditions

  • Commitment to a win-win relationship

TBI offers the following services to support franchisees with operational execution:

Assistance in marketing


Construction and maintenance of an Island of Healing™ High and Low ropes course.
Yearly interventions to update activities and to explore new ideas. Facilitators to shadow on courses presented to TBI key-accounts. The right to use all the TBI’s trademarks.

Training

Formal training of AEL facilitators is presented in three phases, of which the first two phases are presented at TBI Adventure Centre (Oudtshoorn). The third phase will be presented at TBI Wapadrand.
 

 

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